STUDY: BRITISH ACCENT NO LONGER SEXY

PALO ALTO, CA – A new study out of Stanford University reveals that the British accent is no longer considered a positive trait for attracting  sexual partners.
In a comprehensive new research study conducted jointly by the Department of Linguistics and the Department of Psychology at Stanford University, three thousand American men and women ranging in age from 18 to 54 were monitored to detect sexual arousal after hearing different foreign accents.  The  study was named after Professor John Comito, who worked with Alfred Kinsey in his youth and is now a pioneer in sexual linguistics.
Each subject participating in The Comito Study was put in a mood-enhanced room (low-lighting, soft music), then they were played samples of native speakers reciting simple phrases in English (i.e. “would you like to have dinner?” you look beautiful,” “let’s stroll in the park,” etc.).  Subjects also heard several regional accents:  New York, New Jersey, Midwest, Southern, Texas, and California. Electrodes attached to the subject monitored sexual arousal.

The results of The Comito Study surprised researchers. Women and men have always been aroused by French and Italian accents, and women have always seemed to go “weak in the knees” over British accents. No more. While the romance languages account for the majority of accents that attract the opposite sex, the British accent is slowly losing its sex appeal.  “Women today seem unimpressed with the British accent.  They are more attracted to accents of the more hot-blooded countries – Spain, Brazil, Greece.”
Here are the results of The Comito Study.  The top 15 accents that caused sexual arousal in subjects:
FOR MEN

  1. Italian
  2. French
  3. Spanish
  4. Southern
  5. Greek
  6. Irish
  7. Russian
  8. Australian
  9. Canadian
  10. Chinese
  11. Swedish
  12. Jamaican
  13. New Jersey
  14. British
  15. Dutch

FOR WOMEN

  1. Italian
  2. Spanish
  3. French
  4. Greek
  5. Irish
  6. Dutch
  7. Swedish
  8. South African
  9. Australian
  10. Russian
  11. Canadian
  12. Cuban
  13. Southern
  14. Hungarian
  15. British

Men are slightly more attracted to the British accent than women, but that may be because TV producers regularly give the hot, female lead to British actresses. One researcher,  psychologist  Jacob Vizmans speculated that it may because American men are just growing tired of American women.  His female research partners strongly disagreed with his comments and had him fired from The Comito Study.
One of the Comito researchers, Dr. Linda Masterson said, “For decades British men have been coming to America with the idea that women will just drop their skirts when they hear their accent, and for decades it worked.  But now, American women are turned-off by the accent.”   One subject wrote this on their data form, “I used to like British accents because I used to think of Jude Law and James Bond, but now when I hear it all I think of is bad teeth and oil spills.  Ewww.”   Even though the study was conducted in May of this year, researchers with the Comito Project say that the BP oil spill did not affect the findings.
Dr.  Lisa  Masterson, who is married to a Jamaican set designer said, “The fact is that British accents have become… a bore.”
In general, subjects felt that if you had an accent your chances of having sex were better than if you didn’t.  That word spread quickly on campus and since the study was released, there appears to be a lot more men at the bar with Italian accents.  Hmmm….
The Comito Study is now expanding its research to Europe.  They want to see how effective an American accent is in creating sexual arousal in Europeans.  “It’s not going to be easy, Europeans don’t always respond to an American accent with arousal.”  We look forward to the results.

92 thoughts on “STUDY: BRITISH ACCENT NO LONGER SEXY”

  1. First off there are SEVERAL “British accents”. Cockney, RP, Scottish, Welsh etc.
    I know far too many people that love the English accent to place it that far down in the poll so those results cannot be representative of the general consensus of what how Americans view it. And come on, does the average American even know how to distinguish Dutch, Greek, Hungarian, Swedish accents? I’ve read somewhere some Americans aren’t able to tell the difference between Cockney and Australian accents. Lol

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  2. *Sigh* Ireland is a part of Britain, so that is a total contradiction within its self. There is no such thing as a British accent, I believe you may mean that "people" no longer find "English" accents sexy. In which case, if by "people" you actually mean "Americans", then I am really not the slightest bit bothered, considering I live in Britain, which consists mostly of – guess who – Britons. I have been over to America a few times, and have been stopped, just so people can get me to say certain words, and tell me they love my accent. This raises questions as to which accents are the unnatractive ones? There are many different accents in England, and many of them make even MY skin crawl, like the cockney accent. If the article reffers to these sorts of accents, then yes, I completely agree, they are not sexy in the slightest. However, I was brought up in a little town inbetween Leicestershire and Ketteringshire, I'm not being biased at all when I say the accent here is fairly pleasant to listen to if you talk to the correct people. I think its a personal preferance, and no preference should be exaggerated by a mere article.

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    • I hate that I'm writing this because I hate that I read this far which means I'm pretty annoyed with myself right now and shall give myself a good talking to in an Italian accent perhaps.
      Ireland is it's own country Amy!

    • you must me one very uneducated person if you think that Ireland is apart of Britain, northern Ireland is but Ireland in general is not. You have literally made everyone who read you post even more stupid.

  3. This seems like a load of rubbish I worked over in Disney world with other people from around the world, and my accent was by far the most popular, as I go told every day… to the point it drove me crazy and I went back to England. Dr. Lisa Masterson, sounds like a very rude lady and most likely an american. figures.

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    • Ireland is not part of Britain. I think the posh English accent is a bore, Many attractive regional accents

  4. mindy Kakalowich this post is for you ..get your facts straight before rambling off your mouth…the Canadian dollar is called a loony because it has a loon on the front of it…and the queen is on all monies as the presidents are in the USA..where I am sure you are from….

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  5. Who put the Italian accent first? Has anyone ever heard us Italians speaking? We sound uneducated and dumb. I do admit it requires skills and hard work, but it ain't sexy at all.

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  6. this sudsy is erelivent i love British accents. so charming. and i do mean most ALL British accents. including irish, Scotish, 95% of your English accents (expesualy a scouce accent. *swoons*)

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  7. Glad to see the folks at stanford university putting their time and money into such a groundbreaking and worthwhile study.
    and please, a hungarian and south african accent is considered more pleasing than an english one? Me Thinks this writer has something against the english accent!

    Reply

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